Display Network Google AdWords advertisement
We know that you may be wondering, What is Display about? It’s really simple.
It is a collection of over a million web sites, videos and applications where your ads can appear. These sites have partnered with Google, to make an effective advertising campaign on Google AdWords.
ds can automatically correspond to web sites and other locations, such as applications for mobile phones, when your keywords are related to your site content. You can also choose specific sites or pages on specific topics in our network where you want your ad to appear. There are also advanced options that we can advise you, for that we are experts in advertising on Google AdWords.
First of all, we must classify your campaign well: :
1. Only on the Display Network.
2. Display network and search.
3.All functions.
How do we do it?
- We put an attractive text .to your ad with a striking image and Voilà! A hit in the display
- Also the update, because the same thing, gets boring, right?
REMARKETING
What is it?
Remarketing is a feature that allows you to reach people who previously visited your site and show relevant ads when they visit other sites in the Google Display Network. For example, if users leave your site without buying anything, remarketing helps you connect with those prospective customers while they browse other websites. You can even show a message or attractive offer that will encourage them to return to your site and complete the purchase.
What is the impact?
Based on the search for a new post-visit of a user to the advertiser’s website visual impact (ad), insert a cookie that follows the navigator on the web, always inserting a banner ad to go anywhere, this way you can be present on the screen.
The next 3 basic steps are:
Attention
We call the attention of your prospects with some creativity to talk about your products / services. For example, display an offer of 3 or more prints with appealing text and image.
interest
With the constant presence of your ads to the user you can generate the “desire”, also with a series of promotions leading to improve the product, making unconsciously generate the same desire of netizen.
Desire
Get interest after clicking your ad and have left the site. At this stage we use the remarketing to reenter interest in the buying cycle, inviting in your ads to a free trial of the product / service known getting any associated benefit.